Techniques: If you don't have the right skillset you won't go very far. Technique and knowledge should be the back bone of your business. Without it, you would be operating in the dark.
Business: The only way you'll be able to generate more income and fuel your business and personal life is by having the proper business structure and know-how. This includes marketing and sales. This component is crucial!
Mindset: Everything stems to your "why" and your personal "brand". Rich will teach you how to be consistent and deliver perfection time and time again.